12th February 2010 - Online accounting firm Crunch.co.uk stars in Financial Times two-page feature

flannel client Crunch.co.uk has appeared in the FT, in a two page feature. Darren Fell, MD of Crunch.co.uk, spoke to journalist Jonathan Moules about the battle Crunch has faced trying to shake-up the accountancy industry by combining an online system and chartered accountancy practice for a fixed monthly price. The article talks of the hostile behaviour from traditionalists, large accountancy firms and other online software businesses.

"Don’t be fooled by the grey, stuffy exterior of the accountancy profession. If you start to challenge their livelihoods, bean counters can turn quite aggressive."

The full Financial Times article can be found here - http://www.ft.com/cms/s/e6643f36-1800-11df-91d2-00144feab49a,dwp_uuid=02e16f4a-46f9-11da-b8e5-00000e2511c8,Authorised=false.html?_i_location=http