Thursday
November 20th
2008
Sponge takes on flannel
flannel news
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w00t!media Media Week Revolution Bazaarvoice
March 15th, 2007
Mobile marketing agency Sponge has appointed flannel to run its first
targeted press campaign.
Sponge, whose clients include Walkers and publishing giant Northern
and Shell, is no stranger to the media. News of high-profile projects,
as well as the company sale and buyback from NeoMedia Technologies
last year, has appeared in numerous industry publications. Sponge also
has a rather healthy number of awards sitting on its shelves.
flannel will work with Sponge to share the company's news and
expertise with the wider marketing, trade and business press.
"We've got some exciting developments and client campaigns happening
over the coming months," said Douglas McDonald, Client Services Director
at Sponge. "flannel will help us to effectively reach our target press audience
with this news."